API Credentials for Google Ads

Step-by-step guide (no technical knowledge required) to connect Google Ads with Botize. You’ll need four values from your own account: Client ID and Client Secret (from Google Cloud) and your Customer ID (plus, if your account sits under a manager/MCC account, the Login customer ID). A Developer token is no longer needed: Google stopped using it in September 2026. At the end you’ll be able to authorize your Google Ads account to automate tasks.

Connect Google Ads to Botize

1. 1

   Open https://console.cloud.google.com in your browser. Sign in with your Google account.

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   Click the project selector (top, near the logo). In the window that opens, click “New Project”. Give it a name (for example, “Google Ads Connector”) and click “Create”.

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   Open the project selector again. If your new project is not selected, click on it to activate it.

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   In the left menu, go to “APIs & Services” → “Enable APIs and Services”.

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   Click the “Enable APIs and Services” button at the top.

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   In the search box, type “Google Ads API” and press enter.

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   From the results, find “Google Ads API” and select it.

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   Click the “Enable” button.

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   In the left menu, go to “APIs & Services” → “OAuth consent screen”. Click “Get started”.

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    You will be asked to enter an app name. You can use “Botize Google Ads”.

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    You will be asked to provide an email address. You can select the default one from the dropdown.

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    Click the “Next” button.

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    You will be asked whether the audience is internal or external. Select “External”. Click “Next”.

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    In the “Contact information” field, select your email again and click “Next”.

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    Check the box to accept the user data policy and click the “Continue” button.

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    Click the “Create” button.

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    Click the “Create OAuth client” button.

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    In “Application type”, choose “Web application”.

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    In “Name”, enter something like “botize google ads”. In “Authorized redirect URIs”, add exactly: https://botize.com/callback/googleads . Click “Create”.

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    A window will appear with your credentials. Copy the “Client ID”.

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    To get the “Client Secret”, click on the OAuth client you just created. You’ll find it on the right, under “Client secrets”. Copy it using the copy icon next to it.

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    In the left menu, go back to “APIs & Services” → “OAuth consent screen” and open the “Audience” section.

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    Click the “+ Add users” button in the “Test users” section.

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    Enter the email of the Google account you use to manage Google Ads (the same one you’ll use when authorizing) and click “Save”. This lets you use the app without Google verification.

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    Now request Google Ads API access for your project. Google no longer uses the Developer token: the access level belongs to the Google Cloud project you just created. In https://console.cloud.google.com, with that same project selected, go to “APIs & Services”, open “Google Ads API” and, on its Overview page, request Explorer or Basic access by filling in the form. Google may ask you to verify your brand and usually takes a few days.

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    Until Google approves it, your project only has test access and the API only works with test accounts: with your real account you’ll see the error “The Google Cloud project is only approved for use with test accounts”. You can carry on with the steps and connect now; once approved, the task will work without reconnecting.

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    Note your Customer ID: the 10-digit number shown at the top right in Google Ads, formatted 123-456-7890. It’s the account you want Botize to act on.

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    The Login customer ID (MCC) is only needed if your account sits under a manager (MCC) account: in that case, enter the Customer ID of that manager account. If you don’t use an MCC, leave this field empty.

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    Go to https://botize.com and sign in. Go to “Applications”, search for “Google Ads” and click its icon.

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    Click “Add a new profile”. In the form, paste: Client ID, Client Secret, Customer ID and, if applicable, Login customer ID (MCC).

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    Click “Authorize”. A Google window will open; choose the Google account you use to manage Google Ads (the one you added as a test user).

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    Since the app is just for you, you’ll see a warning that it isn’t verified. Click “Continue”.

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    Check “Select all” (or the boxes shown) and click “Continue”/“Allow”.

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    Back in Botize, you’ll see your Google Ads profile connected.